10 Reasons Why WordPress Website is the Best For Your Business

Reasons Why WordPress Website is the Best For Your Business

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For many business owners, starting a website is a daunting – and often confusing – necessity. His passion and expertise are in his work, not trying to forge a web presence. But what if we told you that there is an easy way to create a quality website without having to know the ins and outs of HTML?

WordPress is a content management system (CMS) used to build websites and accounts for over 50% of websites currently running on the internet.

To illustrate WordPress’ continued success, here are some quick facts courtesy of Kinsta :

    • WordPress now accounts for around 30-40% of the internet.
    • It is used by 14.7% of the top internet sites.
    • Over 500 websites are built using WordPress every day.
    • WordPress has 60.8% of the CMS market.

These statistics are impressive, but they might also lead you to ask the question: why is WordPress so popular? Why do so many people and companies create WordPress websites?

The reasons are many:

10 Reasons Why a WordPress website is best for your business

 

1. WordPress is free and scalable

Yes, you read correctly. The WordPress website platform is free for anyone to use. The only fees you will need to pay when starting your website will be when you purchase your domain name and select a hosting provider. And no matter how much traffic grows to your site, the platform scales to accommodate those interactions and remains free!

 

2. WordPress is easy to use

One of the best things about WordPress is that it has an intuitive backend. Even those who are apprehensive about “cracking” a website find it easy to learn and use fairly quickly. Also, because it is the most used CMS, there are many online video tutorials for the smallest details related to the platform, perfect for anyone who needs a little extra help.

 

3. Free WordPress Themes

Your website is one of the first things people will see when they look at it, so it’s important to make a great first impression. One wonderful thing about WordPress is that there are so many quality free WordPress themes available for you to use. Just do a Google search for “Free WordPress Themes,” and you will be bombarded with template options. Also, most themes are designed to be responsive, which means they automatically adapt whether someone is using a desktop or mobile device.

 

4. WordPress Plugins and Functionality

For other CMS platforms, if you want to add new features, you need to understand how to code. With WordPress sites, all you have to do is search for a feature you want to add and click to add it. Then WordPress adds the plugin directly to your site, expanding its functionality. Want to add Google Analytics? There is a plugin for that. Want to add a download option? There is a plugin for that. The possibilities are endless!

 

5. WordPress Security and Automatic Updates

One of the reasons WordPress is so popular is that it emphasizes the security of its platform. Their team keeps up to date with the latest issues and proactively applies updates to WordPress to deter potential hackers. These measurements are sent automatically, so you never have to worry about missing an important update.

 

6. WordPress Data Ownership

Unlike some CMS platforms, any data you enter into the system remains your data. This is because WordPress is open-source, which means it is not proprietary. No person or company owns it. No matter where you host your site, you own this data.

 

7. WordPress is search engine friendly.

While some come to your site through direct referrals, you also want to make it easy for your WordPress site to be organically localized on the web. WordPress was designed with search engines in mind and allowed for plugins that help with SEO like Yoast. These options let you customize metadata, populate H1 tags, and more.

 

8. WordPress sites are flexible.

Want to create a blog? No problem. Want to create a sales landing page with an admission form? No problem. E-commerce? Again, no problem. WordPress sites are extremely flexible and versatile, so you can make any size you want.

 

9. WordPress allows multiple user types.

In case you are not the only person who needs access to your site, WordPress provides the ability to add users at different levels of access depending on what they need to do on the backend. Whether you need someone to just add the latest blog or someone who can come in and make sweeping changes to the functionality of your WordPress site, there is a user option available.

 

10. WordPress Integrations

If you have other platforms that you use for things like email, tracking sales, etc., WordPress integrates with many of the most popular programs out there. Using the aforementioned plugin options, you can easily add these integrations and allow your WordPress site and other programs to work together seamlessly.

 

Conclusion

As you can see, there are many reasons why creating a WordPress website is great for your business. No matter the size of your business, WordPress websites can be customized to suit your needs and are easy to create so that even the most novice person can understand them.

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