Introduction
Becoming one of the top freelance WordPress web designers in the Philippines wasn’t an overnight success. It took years of learning, experimenting, and working closely with clients to build websites that are not only visually appealing but also fast, responsive, and high-converting.
In this article, I’ll share my journey—from my early beginnings, the challenges I faced, the skills I mastered, to how I built a trusted brand as a freelance WordPress designer in the Philippines.
1. How It All Started
Like many freelance web designers, I started small. My first projects were simple websites for friends and small local businesses. I quickly realized that WordPress was the most versatile platform for creating professional websites without overwhelming clients with technical details.
2. Mastering WordPress and Elementor
To stand out in the competitive freelance market, I focused on mastering WordPress and Elementor Pro, which became my go-to tool for designing professional websites.
Benefits of Elementor Pro in my workflow:
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Drag-and-drop page builder for quick design
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Access to hundreds of templates and blocks
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Advanced widgets for forms, portfolios, and CTAs
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WooCommerce support for e-commerce clients
Using Elementor Pro allowed me to deliver high-quality websites efficiently, helping me earn trust from clients in the Philippines and abroad.
3. Building a Portfolio That Gets Noticed
I quickly learned that a strong portfolio is essential for attracting clients. I showcased a mix of:
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E-commerce websites
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Small business sites
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Personal and portfolio websites
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Blog and news websites
See my client sweet words here: https://jomelbasco.com/#testimonials
4. Overcoming Challenges
Freelancing comes with its challenges:
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Competing with other local and international freelancers
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Managing multiple client projects at once
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Keeping up with WordPress updates and design trends
I overcame these challenges by:
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Continuously learning new skills and plugins
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Improving my workflow with tools like Perfmatters and Elementor Pro
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Offering personalized service tailored to client needs
5. Helping Philippine Businesses Grow Online
What truly defines my journey is the impact my websites have on clients’ businesses. By building:
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Fast-loading websites
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SEO-friendly structures
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High-converting landing pages
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Mobile-optimized designs
I’ve helped Filipino businesses increase their online visibility, generate more leads, and grow sales.
6. Establishing My Brand
Being recognized as a top freelance WordPress web designer in the Philippines isn’t just about skills—it’s about building a trusted brand.
What sets me apart:
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Personalized approach to every client project
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Quick communication and reliable delivery
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Focus on results, not just aesthetics
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Continuous learning and staying updated with trends
7. Lessons Learned Along the Way
Some of the biggest lessons in my journey include:
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Always prioritize client results over flashy designs
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Build a workflow that maximizes efficiency
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Never stop learning about tools, plugins, and trends
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Deliver value through websites that drive conversions
Conclusion
My journey to becoming one of the top freelance WordPress web designers in the Philippines has been one of passion, perseverance, and continuous growth.
Whether you’re a business owner looking to hire a skilled Filipino web designer, or someone aspiring to become a freelance WordPress designer, my story proves that dedication, expertise, and client-focused service can set you apart.
Want a high-performing, professional WordPress website for your business? Hire me today and let’s create something amazing!